Case Study - The 1975

Band: The 1975

Line up: Matthew Healy (Guitar and vocals)
Adam Hann (Guitar and Vocals)
George Daniel (Drums and vocals)
Ross MacDonald (Bass Guitar)
Bio:

                                                                       Tour Dates                                                                                                                                                              

The supporting acts for The 1975 were two bands called MisterWives and Saint hotel.

Album prices

Stormy's album averages at around seven pound on Amazon.
On Itunes, his album goes for eight pounds and his singles are for sale at 99 pence each.
His singles and albums are available on: iTunes, Apple Music, Spotify and Deezer.
On eBay, his album is averaging between 7-12 pounds.



Ed Sheeran's album goes for 13 pounds on iTunes and his singles cost £1.29 each on iTunes.
On Amazon, his album averages between 10-12 pounds, whereas on Ebay, his album goes for thirteen pounds.
On HMV, his album is thirteen pounds.
His album is available on: iTunes, Apple Music, Spotify and Deezer

employability

Ed Sheeran uses social media platforms such as: Instagram, Facebook and Snapchat. In terms of his posts, he is quiet inconsistent. On Instagram he usually posts every few days, however, he can sometimes take a week long breaks from posting something. His posts usually consist of his musical career, however, he also posts something about his personal life. He stopped using twitter since July due to abuse from people on the internet.
Twitter: Ed Sheeran (20.4 million followers)
Facebook: Ed Sheeran (17.2 million likes and 16 million followers)
Snapchat: Teddysphotos
Instagram: Ed Sheeran (16.2 million followers)

Babymetal

Babymetal is probably one of the only bands in this world who cover all genres of music all in one song. Their song 'Gimme Chocolate' generally comes across as confusing and compressed, however, it simultaneously comes across as unique. Besides the band being unique, I personally review them as odd and completely contradicting to their look and vocal tone and sound. When looking at these three teenage girls live on stage, I see pop vocals mixed with Heavy-metal/Pop-rock background instruments, it is pretty clear the young girls are unaware of the musical direction they want to follow.

The band was first created in 2010 in which the girls were 11-12 years old at the time. Their album was first released in February 2014 which a had major success in Japan andthen two years later they released their second album worldwide. They first signed to a record label in 2013 in which their first single sold over 18,000 copies and toped at number 6 on the weekly single charts. 

Bio Paulo Reiss

Paulo Reiss' music uniquely differentiates from the basic pop/RnB music genre. The simplicity of his songs creates tension but simultaneously creates a melodic, fresh and vibrant vibe. He claims to be from mars due to his music being "out of this world." In the past, Paulo has won awards such as the VMA award for best male artist, EMA award for best song and an award for song of the summer. All of his awards have made him an inspiration to many people out there including his fans and artists around the world.

In relation to his personal life, he says that his life has always been revolved around music besides the fact that his childhood dream was to be a footballer. However, he claims that his musical inspiration has always been himself and he never doubts what he's capable of. Recently, his album "You will never be as good as me" has gone triple platinum and has appealed to the likes of Ed Sheeran, Drake, Donald Trump and The Pope.

Employability Tool - Kit

TOOL	I HAVE THIS	I AM MAKING THIS	I DO NOT HAVE THIS	WHAT IS THIS?!
Facebook (personal)	✓
Facebook (artist page)	✓
Twitter	✓
Mailchimp
Soundcloud	✓
Mailing list
Musicians’ Union membership	✓
Contacts list		✓
Website/blog	✓
Signed up to Prescription PR mailing list				✓
Youtube channel	✓
EPK (Electronic Press Kit)				✓
Bandcamp				✓